When someone asks AI for a recommendation, it names two or three businesses. We work out why it isn't naming you — and we fix it.
For twenty years, customers found local businesses by searching and clicking a link. Increasingly they ask an assistant instead, and get back a short answer with a handful of names. There is no page two. You are either in the answer or you are not.
Ranking on Google does not put you in the AI answer
This is the part most business owners find surprising, and it is the reason the problem goes unnoticed. Google rankings and AI answers are produced by different systems reading different signals. A business can own the top of page one and never be named when an assistant is asked the same question.
Your existing search investment is not wasted. It simply does not transfer on its own.
What an assistant checks before it names a business
Can it tell what you are? Assistants look for machine-readable structured data stating your category, location, hours and rating. Most local business websites have none of it, which makes them ambiguous at exactly the moment precision matters.
Have you answered the question? An assistant answering "how much does Botox cost in Scottsdale" quotes whoever wrote that answer down. Listing your services is not answering questions, and most sites only list services.
What does the rest of the web say? Roughly 77% of cited sources are not the business's own website — directories, review platforms, Reddit threads and local roundups carry much of the weight. Most of the winnable ground sits off your domain entirely.
What we do
AI Visibility Report & Fix Pack
- A custom audit of how your business currently reads to AI assistants
- Structured data written for your business, ready to paste into your site
- Three answer-pages written for the questions your customers actually ask
- Your Google Business Profile description and categories rewritten
- The specific directories, threads and roundups AI pulls recommendations from in your city
Done-For-You AI Search Setup
- The off-site work you can't do from your own website — listing and citation placement across the directories, aggregators and industry sites AI assistants actually pull from
- Name, address and phone consistency corrected everywhere it's currently wrong
- Structured data installed and validated on your site
- Five answer-pages written and formatted
- A review-velocity system set up, because recency counts
Roughly 77% of what an assistant cites sits off your own website. This is the tier that reaches it — and it's the part no amount of asking ChatGPT will do for you, because it's legwork rather than advice.
Delivered within five business days. Setup takes about 15 minutes of your time: one Google Business Profile manager invite, a short intake form, and being reachable for two or three verification codes. You never send us a password.
AI Visibility Watch
- Two new answer-pages written every month — your library of answered questions compounds, and each one is a new chance to be quoted
- Three to five new citation placements each month — additional directories, industry sites and local roundups
- Monthly re-scan across ChatGPT, Google AI Overviews, Gemini and Perplexity, with a one-page report on what moved
- Google Business Profile kept active — posts and updates, which assistants read as freshness signals
- Review velocity monitored, with response templates when you need them
- Competitor watch — when a rival starts getting named instead of you, we tell you why
We sell the work, not a ranking. Nobody can honestly guarantee that an AI assistant will name a particular business, for the same reason nobody could ever guarantee a first-place Google ranking. What we can tell you is what these systems are documented to read, and do that work properly. Every deliverable above is described in terms of what you receive, never in terms of a result we cannot control.
Questions
What is AI search visibility?
Whether an AI assistant names your business when someone asks it for a recommendation. When a person asks ChatGPT or Google's AI Overview "who is the best roofer in Phoenix," the assistant returns a short answer naming two or three companies rather than a list of links. This work makes your business one it can confidently name.
Does ranking well on Google mean AI will recommend me?
No. They are different systems reading different signals. A business can rank first on Google for a term and never be named when an assistant is asked the same question. Traditional SEO is not wasted, but it does not transfer automatically.
How do AI assistants decide which local business to recommend?
Three things matter most: machine-readable structured data on your site stating category, location, hours and rating; pages that answer customer questions in plain language, because assistants quote whoever wrote the answer down; and mentions across the wider web, since roughly 77% of cited sources are not the business's own website.
How much does AI search optimization cost?
Agencies serving mid-market clients typically charge $2,000 to $10,000 per month. We serve local businesses at $199 for a one-time report and fix pack, $497 for done-for-you implementation, and $249 per month for ongoing monitoring and citation building.
How many people actually use AI to find local businesses?
45% of consumers, according to BrightLocal's 2026 Local Consumer Review Survey of 1,002 US adults. The equivalent figure a year earlier was 6%.
Can you guarantee ChatGPT will recommend my business?
No, and nobody honestly can. We sell the work — structured data, answer pages, profile optimization, citation building — not a ranking. We describe deliverables, never results we cannot control.
How long does it take?
The Report & Fix Pack is delivered within 48 hours of purchase. Done-For-You Setup within five business days. AI Visibility Watch reports monthly.
What is your refund policy?
Full refund on request within 14 days of delivery, no questions asked. Monthly subscriptions can be cancelled at any time and are not charged again after cancellation. See our refund policy for details.
Who you're dealing with
North Slope Digital is a small independent consultancy based in the United States, founded and run by Brian. We work with a limited number of local businesses at a time, and we only take one client per service category per city so that our work is never used against a previous client.
Questions before buying are welcome and there is no sales call. Email brian@northslopedigital.com and you'll get a straight answer from the person who does the work.
Want to see where you stand first? Email us your website address and we'll send back a one-page breakdown of how your site currently reads to an AI assistant. There's no charge for it and nothing to sign up for.